Facebook Ads for Messenger
Perfect for When Businesses Want to:
☑️ Launch a new business
☑️ Launch a new product
☑️ Increase online sales
☑️ Increase in-store sales
☑️ Convert leads to customers
☑️ Increase chatbot users
☑️ Increase foot traffic
☑️ Decrease overall ad budget
☑️ Build brand awareness
☑️ Promote event
☑️ Promote special offer
☑️ Dominate the market
Why Use Click-to-Messenger Ads?
☑️ High engagement with consumers
☑️ Easily obtained opt-in from consumers
☑️ Re-target consumers at a later point again
☑️ Push content to consumers via Messenger
☑️ Reach consumers faster on their preferred medium
☑️ Messenger ads are best for starting a conversation
Facebook Messenger Ads are a relatively new ad feature that
allow users who see your ads to initiate a text conversation with your business with the click of a button.
Types of Facebook Messenger Ads
Facebook offers different types of ads:
☑️ Destination Ads
☑️ Sponsored Ads
☑️ Facebook ad appears in user's Facebook newsfeed
☑️ When the ad is clicked, the automated conversation begins in Messenger
☑️ The ad allows messages to be sent directly to the user’s inbox.
☑️ Sponsored ads can be sent to anyone that has interacted with your chatbot (unless they unsubscribed)
Increase Chatbot Subscribers
☑️ This feature will automatically send a direct message to any person that comments on a specific Facebook post.
☑️ If the person responded to the direct message, they’ll automatically be added to your chatbot subscriber list.
Messenger Ref Url
☑️ Messenger Ref Url link to your chatbot in Messenger. These links are useful when you want to track traffic sources or have a separate welcome flow for different audiences.
How It Works: